AI for Market Insights & Analytics
Demand for AI coursework Exceeds Offering
School of Professional & Continuing Studies demand called for AI Discovery and it’s practical application
Case Studies from Steering Committee Members
To leverage insights from a steering committee of CX executives spanning diverse industries, developed a specialized course on market research and analytics. This series explored the integration of AI in designing and executing market research strategies to enhance efficiency and quality. Key learning outcomes included:
Mastery of AI prompt design and tool selection.
Understanding and utilizing diverse data sources effectively.
Translating insights into actionable, real-world applications.